Marketing Manager Salary: Minneapolis, MN vs Austin, TX
Side-by-side comparison of salary, taxes, cost of living, and take-home pay for Marketing Managers in Minneapolis, MN and Austin, TX, based on BLS OEWS 2026 data.
1Which City Pays More After Tax?
Detailed Comparison
| Metric | Minneapolis, MN | Austin, TX | Diff |
|---|---|---|---|
| Median Annual Salary | $108,000 | $118,000▲ | -$10,000 |
| 25th Percentile | $80,000 | $87,000▲ | -$7,000 |
| 75th Percentile | $142,000 | $155,000▲ | -$13,000 |
| 90th Percentile | $177,000 | $194,000▲ | -$17,000 |
| Cost of Living Index | 111 | 124 | -13 |
| State Income Tax | 6.8% | 0%▲ | +6.8% |
| COL-Adjusted Median | $97,297▲ | $95,161 | +$2,136 |
| Est. Annual Take-Home | $93,006 | $109,032▲ | -$16,026 |
| COL-Adj. Take-Home | $83,789 | $87,929▲ | -$4,140 |
| Total Employment | 7,000 | 7,000 | — |
3Summary Analysis
On paper, Austin, TX pays $10,000 more (median: $108,000 vs $118,000). However, after adjusting for cost of living (index 111 vs 124), Minneapolis, MN provides better purchasing power ($97,297 vs $95,161 equivalent). Austin, TX has no state income tax, which is a significant advantage.
4More Marketing Manager City Comparisons
5How to Weigh This Comparison
The $10,000 nominal pay gap between Minneapolis, MN and Austin, TX is the wrong number to focus on in isolation. Cost-of-living indices of 111 and 124 mean the same paycheck stretches very differently in each market. The COL-adjusted figures above — $97,297 in Minneapolis vs $95,161 in Austin— are the closest proxy for "how much will your money actually buy." A small gap of $2,136 on that axis usually beats any nominal salary difference.
Housing is the single biggest driver of cost-of-living differences. In Austin, TX, expect housing to consume a larger share of gross income than in Minneapolis, MN. If you're planning to rent, the COL index is a reasonable proxy for rent differences. If you're buying, expect purchase price differences to be sharper than the composite index suggests — housing tends to be the most inelastic component of cost of living.
Tax treatment matters but is usually smaller than COL impact. The 6.8% state tax rate difference (6.8% in Minnesota vs 0% in Texas) translates to roughly $8,024 per year at these salary levels. States with no income tax (Texas, Florida, Washington, Nevada, Tennessee) often offset with higher property tax or sales tax, so factor in your housing and consumption patterns.
Career factors that don't show up in these numbers: total employment (with 7,000 positions in Minneapolis vs 7,000 in Austin, the larger market offers more lateral moves and promotion paths), industry concentration (tech-heavy cities like San Francisco, Seattle, Austin pay premiums for engineering roles but may underpay other occupations), and 3–5 year career trajectory (year-over-year employment growth of 2.8% in Minneapolis vs 5.2% in Austin reveals whether each market is expanding or contracting). For a broader context, see our Minnesota overview and the full Marketing Manager city ranking.