Marketing Manager Salary
Marketing managers plan, direct, and coordinate marketing programs to generate demand for products and services. They manage campaigns, budgets, and teams across digital and traditional channels.
National Salary Distribution
Top Paying Cities for Marketing Manager
| # | City | Median |
|---|---|---|
| 1 | San Francisco, CA | $220,480 |
| 2 | Boston, MA | $213,910 |
| 3 | New York, NY | $192,840 |
| 4 | Denver, CO | $182,470 |
| 5 | Washington, DC | $181,260 |
| 6 | Seattle, WA | $175,850 |
| 7 | San Diego, CA | $174,840 |
| 8 | Richmond, VA | $174,130 |
| 9 | Minneapolis, MN | $173,040 |
| 10 | Portland, OR | $172,610 |
Highest After Local Prices
| # | City | Price Level | At National Prices |
|---|---|---|---|
| 1 | Boston, MA | 108.3 | $197,578 |
| 2 | San Francisco, CA | 115.6 | $190,705 |
| 3 | Richmond, VA | 97.9 | $177,942 |
| 4 | Denver, CO | 105.8 | $172,496 |
| 5 | New York, NY | 112.6 | $171,317 |
| 6 | Raleigh, NC | 98.2 | $170,788 |
| 7 | Charlotte, NC | 97.3 | $170,728 |
| 8 | Austin, TX | 98.1 | $168,172 |
| 9 | Washington, DC | 108.9 | $166,471 |
| 10 | Minneapolis, MN | 104.8 | $165,080 |
Marketing Manager Salary — All Cities
| City | P25 | Median | P75 | P90 | Jobs |
|---|---|---|---|---|---|
| San Francisco, CA | $174,750 | $220,480 | $309,110 | $333,430 | 11,170 |
| Boston, MA | $169,070 | $213,910 | $269,300 | $312,910 | 11,940 |
| New York, NY | $156,020 | $192,840 | $246,000 | $324,990 | 54,730 |
| Denver, CO | $150,860 | $182,470 | $223,040 | $290,850 | 4,220 |
| Washington, DC | $141,220 | $181,260 | $233,290 | $296,500 | 8,900 |
| Seattle, WA | $129,990 | $175,850 | $230,740 | $296,680 | 6,720 |
| San Diego, CA | $132,130 | $174,840 | $228,110 | $305,740 | 3,790 |
| Richmond, VA | $132,730 | $174,130 | $214,930 | $272,460 | 1,090 |
| Minneapolis, MN | $131,270 | $173,040 | $215,390 | $281,830 | 6,480 |
| Portland, OR | $126,470 | $172,610 | $215,250 | $286,640 | 4,050 |
| Los Angeles, CA | $130,560 | $171,900 | $221,920 | $318,960 | 18,550 |
| Raleigh, NC | $129,860 | $167,640 | $213,930 | $277,320 | 2,390 |
| Charlotte, NC | $129,070 | $166,200 | $206,250 | $268,360 | 3,830 |
| Chicago, IL | $127,450 | $165,340 | $213,290 | $277,220 | 17,400 |
| Austin, TX | $121,130 | $164,920 | $212,050 | $274,700 | 7,170 |
| Atlanta, GA | $126,300 | $163,500 | $207,160 | $279,520 | 6,700 |
| Dallas, TX | $110,040 | $155,460 | $207,790 | $268,640 | 16,320 |
| Houston, TX | $109,990 | $153,030 | $200,950 | $259,100 | 8,930 |
| Detroit, MI | $111,160 | $149,310 | $195,460 | $236,670 | 3,370 |
| Salt Lake City, UT | $105,600 | $139,830 | $184,950 | $232,020 | 3,420 |
| Indianapolis, IN | $109,270 | $137,980 | $179,460 | $223,700 | 1,550 |
| Louisville, KY | $96,450 | $136,350 | $172,980 | $211,130 | 920 |
| Miami, FL | $103,220 | $135,870 | $194,660 | $258,950 | 7,530 |
| Nashville, TN | $104,840 | $135,370 | $174,880 | $223,640 | 3,290 |
| Columbus, OH | $105,770 | $134,420 | $177,650 | $224,440 | 2,330 |
| Phoenix, AZ | $122,660 | $132,580 | $172,000 | $224,700 | 4,060 |
| Memphis, TN | $98,810 | $132,540 | $178,500 | $230,420 | 1,180 |
| Oklahoma City, OK | $96,940 | $130,510 | $165,720 | $223,240 | 660 |
| Pittsburgh, PA | $93,870 | $127,590 | $169,510 | $217,110 | 2,060 |
| El Paso, TX | $79,680 | $114,160 | $152,450 | $199,540 | 490 |
Compare Marketing Manager Salaries: City vs City
5About the Marketing Manager Role
Marketing managers plan, direct, and coordinate marketing programs to generate demand for products and services. They manage campaigns, budgets, and teams across digital and traditional channels.
Compensation for Marketing Managers varies by metro — from $114,160 at the low end in El Paso, TX to $220,480 in San Francisco, CA. The $106,320 gap is a gap in dollars. The second table above lists the 10 highest medians after each is restated at national-average prices using BEA regional price parities, which can change the order.
For side-by-side comparisons between specific metros, use the compare links above or the salary calculator. For state-level figures, see marketing manager salary by state, or browse all occupations.
Frequently Asked Questions
What is the average Marketing Manager salary in the US?
The national median Marketing Manager salary is $166,790 per year, per the BLS OEWS May 2025 national estimate. The 25th percentile is $123,020 and the 90th percentile reaches $293,610.
Which city pays Marketing Managers the most?
Among the 30 metro areas covered here, San Francisco, CA has the highest median wage for Marketing Managers at $220,480 per year (BLS OEWS May 2025). Boston, MA ($213,910) and New York, NY ($192,840) are next.