Marketing Manager · Salary Comparison · 2026
Marketing Manager Salary: El Paso, TX vs Austin, TX
Side-by-side comparison of salary, taxes, cost of living, and take-home pay for Marketing Managers in El Paso, TX and Austin, TX, based on BLS OEWS 2026 data.
1Which City Pays More After Tax?
Higher Gross Salary
✓ Austin, TX
$72,000 vs $118,000
Better Purchasing Power
✓ Austin, TX
$84,706 vs $95,161
Best Take-Home (COL-Adj)
✓ Austin, TX
$78,268 vs $87,929
2
Detailed Comparison
| Metric | El Paso, TX | Austin, TX | Diff |
|---|---|---|---|
| Median Annual Salary | $72,000 | $118,000▲ | -$46,000 |
| 25th Percentile | $53,000 | $87,000▲ | -$34,000 |
| 75th Percentile | $95,000 | $155,000▲ | -$60,000 |
| 90th Percentile | $118,000 | $194,000▲ | -$76,000 |
| Cost of Living Index | 85 | 124 | -39 |
| State Income Tax | 0%▲ | 0% | — |
| COL-Adjusted Median | $84,706 | $95,161▲ | -$10,455 |
| Est. Annual Take-Home | $66,528 | $109,032▲ | -$42,504 |
| COL-Adj. Take-Home | $78,268 | $87,929▲ | -$9,661 |
| Total Employment | 2,000 | 7,000 | -5,000 |
▲ = Higher value wins for this metric. Diff = El Paso, TX minus Austin, TX.
3Summary Analysis
On paper, Austin, TX pays $46,000 more (median: $72,000 vs $118,000). However, after adjusting for cost of living (index 85 vs 124), Austin, TX provides better purchasing power ($84,706 vs $95,161 equivalent). El Paso, TX has no state income tax, which is a significant advantage.
4More Marketing Manager City Comparisons
Data: U.S. Bureau of Labor Statistics OEWS · 2026 · Cost-of-living indices from composite metro area data. Take-home estimates approximate only — consult a tax professional for accurate figures.