Marketing Manager · Salary Comparison · 2026
Marketing Manager Salary: Dallas, TX vs Boston, MA
Side-by-side comparison of salary, taxes, cost of living, and take-home pay for Marketing Managers in Dallas, TX and Boston, MA, based on BLS OEWS 2026 data.
1Which City Pays More After Tax?
Higher Gross Salary
✓ Boston, MA
$115,000 vs $138,000
Better Purchasing Power
✓ Dallas, TX
$102,679 vs $85,185
Best Take-Home (COL-Adj)
✓ Dallas, TX
$94,875 vs $74,775
2
Detailed Comparison
| Metric | Dallas, TX | Boston, MA | Diff |
|---|---|---|---|
| Median Annual Salary | $115,000 | $138,000▲ | -$23,000 |
| 25th Percentile | $85,000 | $102,000▲ | -$17,000 |
| 75th Percentile | $151,000 | $182,000▲ | -$31,000 |
| 90th Percentile | $189,000 | $227,000▲ | -$38,000 |
| Cost of Living Index | 112 | 162 | -50 |
| State Income Tax | 0%▲ | 5% | -5% |
| COL-Adjusted Median | $102,679▲ | $85,185 | +$17,494 |
| Est. Annual Take-Home | $106,260 | $121,136▲ | -$14,876 |
| COL-Adj. Take-Home | $94,875▲ | $74,775 | +$20,100 |
| Total Employment | 10,000 | 8,000 | +2,000 |
▲ = Higher value wins for this metric. Diff = Dallas, TX minus Boston, MA.
3Summary Analysis
On paper, Boston, MA pays $23,000 more (median: $115,000 vs $138,000). However, after adjusting for cost of living (index 112 vs 162), Dallas, TX provides better purchasing power ($102,679 vs $85,185 equivalent). Dallas, TX has no state income tax, which is a significant advantage.
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Data: U.S. Bureau of Labor Statistics OEWS · 2026 · Cost-of-living indices from composite metro area data. Take-home estimates approximate only — consult a tax professional for accurate figures.