Marketing Manager Salary: Columbus, OH vs Austin, TX
Side-by-side comparison of wages and local price levels for Marketing Managers in Columbus, OH and Austin, TX, based on BLS OEWS May 2025 wage data and BEA regional price parities for 2024.
1Which City Pays More?
Detailed Comparison
| Metric | Columbus, OH | Austin, TX | Diff |
|---|---|---|---|
| Median Annual Salary | $134,420 | $164,920▲ | -$30,500 |
| 25th Percentile | $105,770 | $121,130▲ | -$15,360 |
| 75th Percentile | $177,650 | $212,050▲ | -$34,400 |
| 90th Percentile | $224,440 | $274,700▲ | -$50,260 |
| Price Level (BEA 2024, US = 100) | 95.5 | 98.1 | -2.6 |
| Median at National-Average Prices | $140,800 | $168,172▲ | -$27,372 |
| Total Employment | 2,330 | 7,170 | -4,840 |
3Summary Analysis
On paper, Austin, TX pays $30,500 more (median: $134,420 vs $164,920). BEA's regional price parity is 95.5 in Columbus, OH and 98.1 in Austin, TX (United States = 100). At national-average prices the medians are $140,800 and $168,172, so Austin, TX comes out ahead once local prices are counted.
4More Marketing Manager City Comparisons
5Reading This Comparison
The $30,500 gap between the two medians is a gap in dollars, not in what those dollars buy. Dividing each median by its area's regional price parity restates it at national-average prices: $140,800 for Columbus and $168,172 for Austin, a difference of $27,372.
The price levels come from the U.S. Bureau of Economic Analysis, which describes them this way: “Regional price parities (RPPs) measure the differences in price levels across states and metropolitan areas for a given year and are expressed as a percentage of the overall national price level.” The figures used here are the all-items index for each whole metropolitan area (Columbus, OH; Austin-Round Rock-San Marcos, TX) and cover prices only, not taxes.
BLS estimates 2,330 Marketing Manager jobs in the Columbus area and 7,170 in the Austin area. For broader context, see our Ohio overview and the full Marketing Manager city ranking.
Frequently Asked Questions
Is Marketing Manager salary higher in Columbus, OH or Austin, TX?
Austin, TX has the higher median wage for Marketing Managers ($164,920 per year, against $134,420 in Columbus, OH; BLS OEWS May 2025). Restated at national-average prices using BEA regional price parities, the medians are $140,800 in Columbus, OH and $168,172 in Austin, TX.
How do prices compare between Columbus, OH and Austin, TX?
The U.S. Bureau of Economic Analysis puts the 2024 regional price parity at 95.5 for the Columbus, OH metropolitan area and 98.1 for the Austin-Round Rock-San Marcos, TX metropolitan area, where the United States is 100. That is 4.5% below the national level for Columbus, OH and 1.9% below the national level for Austin, TX.
Which city pays Marketing Managers more once local prices are counted?
Austin, TX: at national-average prices its median Marketing Manager wage is $168,172, against $140,800 for Columbus, OH. The adjustment divides each median by the area's BEA regional price parity and covers prices only, not taxes.